TULSA, OK – So who really determines the best use of a new fishing lure, the manufacturer or the anglers who use them. Officials at Gene Larew Lures say that regardless of the original intentions behind a new design, it's the fishermen who usually get more creative when putting baits into action. They say the company's Salt Flick'R is a perfect example, with three fishing guides in three states fishing the same bait right now but in different ways.  Read Full Story

TULSA, OK – Not too far from historic Lincoln, N.M., of Billy The Kid fame, and well after the outlaw's demise, for many years there was a small roadside bar with a path behind it that led to a grave marker. On the marker was the inscription, "This is one of the few places where Billy The Kid is not buried." It's only a relative point because the 2012 Bassmaster Classic being held this week in the Shreveport, La. area just might present a similar scenario as to how something not necessarily in the center of the spotlight will still benefit from its shine. Today's hottest thing in bass fishing is a castable umbrella rig, a multi-armed contraption that resembles the wireframe of an umbrella and makes it possible to present several lures at the same time to look like a real school of baitfish. It's an adaption from what anglers chasing striped bass have trolled with for years.  Read Full Story