Great Lakes Angler Blog

MULL BLOG Baits that Talk to You

Monday, November 04, 2013

SUFFOLK, NY – Outdoor writers and editors get a lot of press releases in their email inboxes, and quite a few of them end up in the little cyber trashcan. But every once in awhile, one comes across the computer screen that trips the trigger, so to speak, showing some new item that just tells a guy it's going to work. This happened last week with a release from the EVOLVE Fishing Co., known for innovative soft plastics like the VibraGRUB, DarkStar Swimmer and KOMPAK Craw. The release announced its subsidiary, Soul5 Tackle Labs, is now shipping hardbaits and one in particular, the Flat Sider 75,  is easy to envision hanging out of a steelhead's mouth. 


Flat Sider 75s

The company calls the Flat Sider 75 "a hybrid lipless, lipless, flat-side, squarebill, and traditional shallow crank combined, drawing from the best, fish-catching characteristics of each." That's a little misleading. It's basically a thin, deep-bodied crankbait with an oyster-style bill, and it rattles. The video on the Evolve website shows it in action at different speeds. I'm pretty sure some of my steelhead addict buddies who like to troll into the current are going to have some ready to go in their winter fishing boats. The company also says the bill "maintains the rolling, swimming action seen in a standard round-bill, but flares out at a wide angle to capture some of the cover-deflecting qualities of a square bill." That will make it good for avoiding some river-bottom snags. The bait dives to four feet deep, which will make it great for low-water situations. I'm thinking some of the colors are going to be hot for offshore trolling for steelhead and early-spring trolling for cohos, too. Watch it in action here.

The company has some other new hardbaits, too, and they look like they'll find fans around the Great Lakes--especially the SoulJerk 115. It's kind of talking to me, too. Check out the SoulJerk in action here.

SoulJerk 115


  Read Full Story


Recent Posts


Safety Husky Jerk Lake Huron Michigan DNR Foul weather gear Rapala NMEA Niagara Falls Scholarship Tommy Skarlis Homeport Marine Marketing sunglass Bheestie Bag Uncle Norm's Mercury Marine Torpedo Divers Mustad SeaEra QC Aqua-Vu FLW BoatUS Magnum Flow-Troll JVD redfish Green Bay Crankbait Net Sport Shows Traditions Media Bait head Stabenow USO Davis Instruments Army Corp of Engineers AKOYA NAIFC Championship TRAC Ecological Costa Del Mar Blue Collar Outdoors Bass lure Free Fishing Weekend Larson Electronics Mark Chmura Iaconelli Pop-Up LED Bowlights KVD Speedbag Wormfile Vick Marine Lighting Mazurek Moisture Muncher B.A.S.S. Humminbird BASSMASTER Titan Chain Holland Black Earth Creek Insect repellent Bug bite relief Spencer Yachts Spreads AmVets Side Imaging Coast Guard Brown trout Tournament dock lines Monel Metal Gull Lake Marine Airmar Lake Superior fitness Line Chaco Gear Chatterbait Lake trout New York Faria Ice Features Alaskan Rugged Shark Lund Ascend Fish America Foundation Boat maintenance Air show Yamaha ATV Angler F-Series Storm Gear Line Recycle Bin Bibs Lake Assault Coleman cooler Tackle Bag Ned Rig 360 Storage Chicago barrier Team Aqua-Vu exotic invader Dave Mull trailer tongue WFN Bristol Bay Salmon Legend Gold Dollahon Headgear Gene Larew Rovermax LR 100 Raritan Footwear Silver Horde Andrew Semprevivo Rippin' Lips IGFA spoon LOTSA Barry Brown Marine PulseTech Owners tournament Matt Straw Ice Fishing Ultracoat Rippin Lips Fish Hawk XD4 Boating Thermacell Insurance News Corey Schmidt Yamaha New Lures Catfish TRAC Mark Zona Knife sharpening Mr. Twister Minnesota ShowSpan Marcum Aluminum Deep V Series Triton Boats MUSHING Rescue Hobie Pro Angler Full Throttle Custom Jigs & Spins Fishouflage Quantum OHIO Bass fishing Slender Spoon Coleman Electronics La Mar Side Thruster spreader light Blue Heron Communications Bad Elf Tournament Grade Circle Hooks Evolve Masters Walleye Circuit Bass Pro boat rental Matt Serbenski HELLA Shoes Hamlin Ryan Wilson MATE USA Marine General Fiberglass tiller Simrad Goby Boat US Boga Northland Dogwood Canyon Trail Runs Personal Flotation Devices Alabama Rig bimini top Aqua Vu Tip-Up METS Cannon FRIDAY FUNNIES iPilot Brandon Newby Ravenswood Media Bait Holder Lip-Stix Conservation LineGrabber Games Grady-White Future Fisherman Foundation USCG splice Walleyes Downriggers ASA Wake Fishing News/Social Synergy Outdoors Boat Covers Skarlis Gunnison, CO Baitcast Fishing Pole BBQ Lighter jigs Orca Fin System Water Buddies Catch & Cook Apps Lund Boats Martin-Flory Gary Dollahon Brad's Safe boating Legend Extreme Oculus Beckson Marine Stowaway Bag Plates and Kits Princecraft iPilot Link Green Bay, Wisconsin Lead iPhone Evinrude Gill NA Power Traxstech Traditions Rain suit Navigation Batteries cruzin Odd'ball Fin Spin Marine NewsWire Normark Tim Popfinger Big Bear Products DuraSafe Prosepec Electronics Angler 175T Bro Brosdahl Walleye tournament Berkley YUM RAT FINKEE great lakes Jeff's Tackle Shop Sunglasses Asian carp Jonathon VanDam Brite Wash One-Handle-Does-It-All System Lock ATV Wind Power PLB Ultimate Flannel Shirts Rain gear U.S.S.A. Turning Point Props Tight Lines Jewelry Boating safety Northwest Indiana Steelheaders Trade Shows Bass Pro Shops Gift Card tackle storage Grab Rail Mack's Lure Smart Guide Publications Ditty bag marlin On board Mack's Lures Frabill Swedish FireKnife Jeff Wenzel Clay Dyer Bass Swanson-Russell Jerky Audio ABT Indiana DNR CUSTOM JIGS 'N' SPINS Personal Flotation Device Kurt Mazurek Accessories Boat names Chargers Dan Egan Kayak Promise Keeper Manistee Camera mount Oakley Sunglasses Ethanol thieves trailer tongue JBL EZ Splice Fasteners Accon Marine Todd Sokolow MULL BLOG Sphaera Launch ramp Salmon PFDs Clam ONIX Aqualuma Volvo Penta Mosquito repellent Home Port Marine Marketing Whale Pumps Shipping Fort Wayne, Indiana 1675 Pro Guide New Zealand Multi-species Boat lifts Invasive species Streams inReach Z-Man Beckson GPS Speedometer MWC blue marlin Endura Lake Michigan Kayaks Mag Light Kill switch Earth Day Onyx Ranger Lighting 580P lenses YUM Dinger Flat Slider 75 Hobie GPS for Lightning Connector Andrew Dordek Wisconsin Up Stream Hydration Back Pack Ranger Aluminum Deep V Series ABT X-2 Countdown Rushton Gregory Scott Martin Skamania Mania Optima Lures Sharpeners Cliff Pace Lake Ontario Conservation Marathon iPad Michigan City, Indiana Fishing Clubs PRADCO Beckson Marine Deck Plate Costa Rubrail Cabela's YUMphibian BASSMASTER CLASSIC Contaminants Smartfind S20 Personal AIS Beacon Muscle Squared 65 Shelter Innovative Outdoors The Conference & Event Center Niagara Falls Dogs Macho Minnow Bug repellent Delorme radar Bass Pro Shops Four-Person Dome Tent with Screen Porch KVD Speedbag Ditch STRATTEC Boats hardbaits Glacier Glove Rig'N Tails Kindle book USSA Pro Polish Tyee Izaak Walton League Tom Neustrom Deep Sea Diver Marine Radio Hunting Tournaments Practical Sailor Smart Guide to Freshwater Fishing Kevin VanDam SeaLife Cameras Telescoping JIggler Long Rod exotic species Glorvigen Bristol Bay Jack Links Costa Sunglasses Dollohan award Video Reef Runner binoculars Marsh Madness Honda Minn Kota Rough Weather Snow-Shoe Tip-Up St. Croix Rods Lowrance Alaska Dunkirk, NY Great Lakes Troller LCWCC USCGA Fiberglass boat ice fishing, Bro Show, Traditions Media Sunstream Boat Lifts InvisaSnap Youth treestand injury Walleye Weather Buoy VMC Strike King EVOLVE FISHING CO Gravity Radio Trout Unlimited Aquatic AV Fuel mudsnail Swim bait Shoremaster CMP Global Contest McMurdo clubs BoatUS Angler Records Wild River series Bait Rigs weather ChartSelect Size limits Shock Wave Lake of the Woods Plano Synergy Knives Autotether Steve Wood Soo Locks Brian "Bro" Brosdahl Plano Tackle Boxes Mystery Tackle Box Marine Speakers Olcott, NY SOG National Guard Scott Glorvigen Lakemaster Global Spectrum Lake Erie High school bass fishing Wedding Ring EZ Dock DuraSafe Electronics Lock LakeMaster Western States Version Tools thieves Topwater Kevin Van Dam LineSnubber BOLT Padlock eZSplice Whistler Spoon Radial Whale Shurhold Church Tackle EZ BoatPort Salmon Unlimited of Illinois The Harry Lure theft Chronglobal Lights Dave Mull Blog Bob Schmidt Milwaukee Journal-Sentinel Pharmaceuticals Plano Extreme Baitcast Reel River Fishing Soft Jigwobbler WeatherStation Multitools Balog Reese Deck Plate Speakers Louie Stout Interlux Rods South Haven Buff Fishing Ranger VS1780 Port of Indiana Black Velvet Slide Moor Soul5 Tackle Labs Bass Pro Shops Seakeeper gyro Serious Shine Tides Sportsman's rights tree stand injury Patrick Hurst Muskie Lure Venice, Louisiana spinning rod Grunden's Absolute Outdoor, Inc. Nautical Keep Kool Tracker Marine CLASSIC Mary Snyder Beckson Marine Grand Rapids Ultimate Outdoors Show Bethel University Sheldon's Jeff Gustafson Wounded Warriors St. Croix Mike Seymour Acme Sun protection John E. Phillips ODNR DSC WileyX Dave Genz toilet Extended Warranty Greater Niagara Fishing & Outdoor Expo University of Buffalo Gary Giudice Swim Whizz Wildlife Forever Technology Micro-Mobile Pro Viewing Case Betsy Frigibar Brian Brosdahl KVD Hevi-Beads Okuma Ryan Kleckner Oshkosh South Haven, Michigan Beckson Marine Stowaway Bag Plate Milennia MIL-iDock RedHead Ranger Boats Forage Minnow Michigan