Great Lakes Angler Blog

MULL BLOG Baits that Talk to You

Monday, November 04, 2013

SUFFOLK, NY – Outdoor writers and editors get a lot of press releases in their email inboxes, and quite a few of them end up in the little cyber trashcan. But every once in awhile, one comes across the computer screen that trips the trigger, so to speak, showing some new item that just tells a guy it's going to work. This happened last week with a release from the EVOLVE Fishing Co., known for innovative soft plastics like the VibraGRUB, DarkStar Swimmer and KOMPAK Craw. The release announced its subsidiary, Soul5 Tackle Labs, is now shipping hardbaits and one in particular, the Flat Sider 75,  is easy to envision hanging out of a steelhead's mouth. 


Flat Sider 75s

The company calls the Flat Sider 75 "a hybrid lipless, lipless, flat-side, squarebill, and traditional shallow crank combined, drawing from the best, fish-catching characteristics of each." That's a little misleading. It's basically a thin, deep-bodied crankbait with an oyster-style bill, and it rattles. The video on the Evolve website shows it in action at different speeds. I'm pretty sure some of my steelhead addict buddies who like to troll into the current are going to have some ready to go in their winter fishing boats. The company also says the bill "maintains the rolling, swimming action seen in a standard round-bill, but flares out at a wide angle to capture some of the cover-deflecting qualities of a square bill." That will make it good for avoiding some river-bottom snags. The bait dives to four feet deep, which will make it great for low-water situations. I'm thinking some of the colors are going to be hot for offshore trolling for steelhead and early-spring trolling for cohos, too. Watch it in action here.

The company has some other new hardbaits, too, and they look like they'll find fans around the Great Lakes--especially the SoulJerk 115. It's kind of talking to me, too. Check out the SoulJerk in action here.

SoulJerk 115


  Read Full Story

Recent Posts


Black Velvet Coast Guard Kayak STRATTEC Insect repellent Ditty bag YUMphibian Faria GPS Speedometer Bass Pro Shops Gift Card John E. Phillips Delorme weather Records Normark Lake of the Woods Muskie Lure Power Shock Wave Technology Buff Plano ABT X-2 Countdown Turning Point Props CLASSIC Odd'ball Fin Spin Lakemaster WileyX BASSMASTER Izaak Walton League Mercury Marine Tom Neustrom ShowSpan Brandon Newby Spreads ChartSelect Costa Sunglasses Rovermax LR 100 Ice Fishing Dollahon Dave Genz Wedding Ring Brian "Bro" Brosdahl Aquatic AV Vick Air show Line Rubrail News Evolve Sunstream Boat Lifts Glorvigen Mark Chmura DuraSafe Gull Lake Marine Gravity Swim bait Ice Features PLB boat rental Kurt Mazurek Plano Synergy MULL BLOG Beckson Gary Giudice Accessories Rapala Aqua-Vu Extreme Baitcast Reel Marine Radio Raritan redfish St. Croix Rods River Fishing mudsnail Slender Spoon Safe boating Tight Lines Jewelry Frigibar Andrew Semprevivo Boating safety 1675 Pro Guide WeatherStation Chatterbait Dan Egan Camera mount Northland Army Corp of Engineers Legend Gold Dunkirk, NY METS Tracker Marine B.A.S.S. ONIX Martin-Flory Scholarship Blue Heron Communications Whistler Spoon exotic species Launch ramp Kevin Van Dam Youth Snow-Shoe Tip-Up Tools Wind Power Gary Dollahon SeaEra QC Radial AKOYA Swim Whizz Team Aqua-Vu Boating Shurhold Bass lure Kindle book The Harry Lure Flat Slider 75 Pro Polish Pharmaceuticals Smart Guide Publications Hunting BOLT Padlock Contaminants Alaskan Side Thruster Gear Bait head Moisture Muncher Free Fishing Weekend Line Recycle Bin Chaco Tackle Bag thieves HELLA Salmon Venice, Louisiana EVOLVE FISHING CO Marine General Marine Lighting Monel Metal Davis Instruments Knives Pop-Up LED Bowlights SeaLife Cameras Dogwood Canyon Trail Runs Larson Electronics Swanson-Russell Betsy Prosepec Electronics Oculus Coleman cooler Mosquito repellent Indiana DNR Barry Brown Marine MWC Humminbird Greater Niagara Fishing & Outdoor Expo Boat names iPilot Link Boat Covers Uncle Norm's Shoremaster Lures PRADCO Airmar Skamania Mania Soul5 Tackle Labs Catch & Cook One-Handle-Does-It-All System Gene Larew Brite Wash St. Croix Steve Wood KVD Speedbag Ranger Aluminum Deep V Series AmVets Jerky fitness Reese BASSMASTER CLASSIC Thermacell Sharpeners Northwest Indiana Steelheaders Magnum Flow-Troll exotic invader Chronglobal Promise Keeper Traditions Optima GPS for Lightning Connector Muscle Squared 65 Okuma Batteries Green Bay Cliff Pace Lake Huron Rushton Gregory JBL Gill NA Costa Rough Weather Bad Elf Crankbait Net Marsh Madness LineSnubber Bristol Bay Salmon Boat lifts Headgear Lowrance RedHead great lakes Insurance LineGrabber spinning rod Streams Honda Footwear Lake Michigan Wounded Warriors Volvo Penta ABT Walleyes Alaska Balog The Conference & Event Center Niagara Falls Audio WFN Personal Flotation Devices Ranger VS1780 sunglass Michigan City, Indiana ASA Bethel University Video Lake Erie Fish America Foundation Speakers Deep Sea Diver Electronics Patrick Hurst Torpedo Divers Jeff's Tackle Shop Cannon Bass fishing IGFA hardbaits OHIO Rig'N Tails Seakeeper gyro Wisconsin Boat maintenance Multi-species Mr. Twister Nautical toilet Milennia MIL-iDock La Mar bimini top CUSTOM JIGS 'N' SPINS Mazurek Lake Superior Tip-Up Michigan Scott Martin Mary Snyder YUM CMP Global Tournament Lighting Fiberglass tiller BoatUS Angler U.S.S.A. Aqua Vu splice Aqualuma Ryan Wilson New Zealand Fiberglass boat Legend Extreme Sheldon's Yamaha ATV Jeff Gustafson Bait Holder McMurdo Accon Marine High school bass fishing Hamlin ATV Sport Shows Catfish Contest Dollohan LCWCC thieves trailer tongue Mack's Lures Asian carp Scott Glorvigen Oshkosh Shoes JVD Silver Horde Michigan DNR Kill switch RAT FINKEE TRAC Ecological Games Multitools Knife sharpening Bristol Bay Marine NewsWire Earth Day Lake Ontario Mack's Lure Matt Serbenski PulseTech LakeMaster Western States Version Todd Sokolow inReach Green Bay, Wisconsin Salmon Unlimited of Illinois Serious Shine Marcum iPhone Boats YUM Dinger Frabill Future Fisherman Foundation F-Series Storm Gear Milwaukee Journal-Sentinel Ethanol Alabama Rig Berkley Deck Plate USCG Simrad Boga Wake Fishing FRIDAY FUNNIES NMEA Chargers Manistee Walleye tournament Smartfind S20 Personal AIS Beacon Ultracoat EZ Splice Fasteners Great Lakes Troller Trout Unlimited Navigation Olcott, NY Bass Pro Shops Four-Person Dome Tent with Screen Porch marlin Goby clubs Oakley Sunglasses jigs Ascend Mark Zona Minnesota KVD Speedbag Wormfile Big Bear Products Grab Rail cruzin Ranger Gunnison, CO PFDs Blue Collar Outdoors Personal Flotation Device Ultimate Flannel Shirts South Haven, Michigan InvisaSnap Chicago barrier Brad's Owners tournament spoon Beckson Marine Deck Plate University of Buffalo Sunglasses Kevin VanDam MATE USA Hobie Pro Angler Interlux Bug repellent Dave Mull ODNR Downriggers Onyx Clam Custom Jigs & Spins Dogs Iaconelli Fish Hawk XD4 Full Throttle Shipping Sphaera Holland iPilot Masters Walleye Circuit Walleye Size limits USSA trailer tongue Mustad Brian Brosdahl Homeport Marine Marketing Jeff Wenzel tree stand injury Lake Assault New York Endura Quantum dock lines Mag Light Andrew Dordek NAIFC Championship Plano Tackle Boxes Rippin Lips Jack Links South Haven Bob Schmidt Rugged Shark Bass Pro Shops Traditions Media Louie Stout Foul weather gear Home Port Marine Marketing Conservation Angler Acme USCGA Ravenswood Media Weather Buoy Brown trout Bait Rigs Strike King TRAC Triton Boats EZ Dock Church Tackle Stabenow Hevi-Beads Apps Synergy Outdoors tackle storage Conservation Marathon Costa Del Mar Radio Z-Man Lead Bro Brosdahl Bass Absolute Outdoor, Inc. Fishouflage Tyee Beckson Marine Stowaway Bag Plates and Kits Ryan Kleckner Angler 175T Global Spectrum Whale Side Imaging Clay Dyer Rescue ice fishing, Bro Show, Traditions Media Corey Schmidt Titan Chain Telescoping JIggler Long Rod Traxstech Fort Wayne, Indiana Evinrude Ranger Boats USO Niagara Falls BoatUS treestand injury Rods Fuel Tim Popfinger Tommy Skarlis Safety Grand Rapids Ultimate Outdoors Show Trade Shows Mystery Tackle Box Topwater 360 KVD eZSplice Practical Sailor Skarlis Bibs Slide Moor Boat US FLW Marine Speakers Rain suit Water Buddies Wildlife Forever Forage Minnow LOTSA Ditch Lund Boats Coleman Smart Guide to Freshwater Fishing award Innovative Outdoors Mike Seymour VMC Princecraft Beckson Marine Stowaway Bag Plate Ned Rig Port of Indiana binoculars Tournament Grade Circle Hooks Jonathon VanDam Fishing Macho Minnow iPad Tides Spencer Yachts Lund National Guard Husky Jerk Minn Kota Whale Pumps spreader light Cabela's Keep Kool Bug bite relief Dave Mull Blog Kayaks 580P lenses DSC Beckson Marine radar Tournaments DuraSafe Electronics Lock Soft Jigwobbler Sportsman's rights Aluminum Deep V Series Rippin' Lips Rain gear EZ BoatPort Invasive species Grunden's Hobie SOG Lake trout Extended Warranty Glacier Glove theft Lock Bass Pro News/Social Wild River series Autotether MUSHING Soo Locks Lights Black Earth Creek Baitcast Fishing Pole BBQ Lighter Micro-Mobile Pro Viewing Case Swedish FireKnife New Lures Bheestie Bag Fishing Clubs blue marlin On board Reef Runner Matt Straw Yamaha Shelter Lip-Stix Orca Fin System Storage Up Stream Hydration Back Pack Grady-White Sun protection